OK; the last few days have been exciting and intense in my personal life, and because of that I may be the last person in the world to comment on Google’s OpenSocial announcements… which is lovely because I can now read through and distill many others J
So here notes from my reading:
Added by FilibertoSelvas on November 1, 2007 at 9:21pm — No Comments
It has been a long and good weekend; and it promises to be an exciting week. So allow me to resort to a “Blog Post Mashup” style
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Comments on: “The Future Of Competition; co-creating unique value with customers” by C.K. Prahalad and Venkat Ramaswamy
I am biased.. I love the Social Networking / CRM convergence space and because of that it is very appealing to me how this books takes farther and deeper (with what some may call excruciating detail and complexity) ide
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I am recycling bits here; but this article: “Social Capitalism - the Monetization of the Social Network” brought back this topic to my memory:
These days community and monetiz
… ContinueAdded by FilibertoSelvas on October 12, 2007 at 1:46am — No Comments
I recently (as in hours) began contributing to the CRM 2.0 Wiki; I am really excited to find a group of people that see (as I do) the connection between Social Networking and CRM and the incredible implications it brings in both the platform and business strategy for CRM; from the home page:
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I found the “Leading You: Where Is Your Attention?” article by Susanne Biro (Bluepoint Leadership Development) extremely interesting and thought provoking in several ways; but (as it is the key objective of this blog) let’s keep it to social media /online communities
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There are a number of reasons why companies want to do community; some see it as a way to bring down support costs, others (smarter) see it as that plus a way to obtain feedback on products, yet others (smartest) see it as all of the above plus a way to allow a web of support and sense of belonging develop among their customers and translate that into loyalty; exhausting this topic would require a book..
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I believe all community experiences are created using the same basic community “experience blocks”; here a crack at identifying four of the most basic ones and show to examples of of those:
Basic Community “Experience Blocks”
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Deviating a little bit from my normal area of focus (hey; I think I am entitled to some brain candy once in a while)...
What about the concept of an online services company founded and guided on the principles of collaboration and partnership? A company that would first look to leverage existing capabilities (i.e. tagging from
… ContinueAdded by FilibertoSelvas on September 20, 2007 at 12:57am — No Comments
“The graying of the web” http://www.news.com/The+graying+of+the+Web/2100-1024_3-6207438.html?tag=st.num
I found a couple of the assumptions in this article puzzling…… I am purposely restraining myself from sayi
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Added by FilibertoSelvas on September 12, 2007 at 11:56pm — No Comments
This is a great article; it is significant (in my opinion) that mainstream SMEs are advocating now the ideas we have heard from grassroots for a long time. Three key points I want to highlight out of this one:
… ContinueAdded by FilibertoSelvas on September 10, 2007 at 9:03am — No Comments
I was discussing this on email with a newly found friend; and I thought about sharing it broadly:
I propose that online communities are multifaceted and that trying to look at them from one of those dimensions/perspectives in isolation from other others is a mistake. Well implemented and managed an online community / social network will help you
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I was really interested when I saw the title of this article (Social Networking and CRM), but (with a
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The tipping point is about 7/8 years old now
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If you have followed my prior posts you know I work for a large company; and like many other large companies there are many groups, many products/technologies that, to put it bluntly, touch the customer without too much coordination.
That was bad in the old ways of marketing, there was waste (duplicated messages) and confusion (conflicting messa
… ContinueAdded by FilibertoSelvas on July 26, 2007 at 10:48pm — No Comments
As I get closer and closer to launch the initial efforts for the community I am working on I have began wondering/challenging my own thinking about it (I am not about to stop; but I do like to challenge myself as I go). Should a community like this really be mostly centered about a product/service, as I am about to do and so many other companies have done, or should it be centered around the target audience at large regardles
… ContinueAdded by FilibertoSelvas on June 30, 2007 at 11:04pm — No Comments
Snippet 1: my dream made true; by others J
… ContinueAdded by FilibertoSelvas on June 23, 2007 at 8:38am — No Comments
My apologies…. To myself and any other that may be reading out there; how easy it is to postpone what you like and want for what you need. .. and how sad
Filiberto
ContinueAdded by FilibertoSelvas on June 15, 2007 at 10:29pm — No Comments
Added by Rizal Karim on May 5, 2007 at 3:08am — No Comments
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